Other factors to consider when creating a music video

Sound


Diegetic: A piece of sound that is heard by the characters in the narrative. When off screen diegesis is used it creates more realism as it suggests there is a world beyond just what the viewer is seeing on the TV screen.


Non diegetic: This a piece of sound that can only be heard by the viewers and not the characters in the narrative. It can often be a soundtrack or voiceover.


Syncronous/parrallel = tone of soundtrack matches the tone of the music video etc.
Asyncronous/contrapuntal = Music doesn't fit with what the audience are seeing.


Foley track - can be added on the computer after filming, but can be diegetic.


Movement & Editing


Panning: the camera is static (on the spot) but moves 180 degrees from left to right or vice versa. Often used to create the sense of speed.


Low angle shots also create an impression of speed


Tilting/canted: camera tilts to left or right - can be disorientating and can often be a point of view shot creating a sea sick feel.


Crane: overhead shots - birds eye view.


Straight cut: one shot to the next. Simple.