Analysis of Ghetto Gospel

Many of the conventions in this particular music video are used to create a realistic atmosphere

• Diegetic sound - realistic
• P.O.V shot - low angle - dolly - realistic
• Establishing shots: used to build the atmosphere of the narrative.
• Hand held camera throughout 
• Realistic mise en scene
• Cost De-focusing/tilting (un-realistic)
• Costume - stereotypical costume for the genre of music - hoodie/baseball cap
• Montage of relevant images - build atmosphere/evoke emotion
• Many low angle shots:- build up religious connotations of the protagonist being almost God Like. Other religious connotations throughout
• No focus on the artist whatsoever.
• Temporal leaps - non chronological
• The time can be viewed by the audience at different parts of the video and highlights the fact that the narrative is disjointed and muddled around. For example the end starts at the beginning. This is also used as a feature that makes the viewer think about what they are watching in more detail and reminds them that it is a music video.
• Pathetic Fallacy (weather reflects the mood of the music video) all used to build a certain atmosphere for the viewer engrossing them in the storyline so that when certain features are used to jolt them out of it, and make them realise they are watching a music video and not a film, the shock/impact will be greater.
• Graphic matches.
• The religious connotations juxtapose the crime connotations. E.g mother reading the bible codes for her being a good person. Whereas the mise en scene suggests poverty/loneliness and crime.